SMMT News

Video: SMMT puts record straight on diesel cars

11 March 2015 #SMMT News

Today, SMMT has launched a nationwide consumer campaign to challenge the demonisation of diesel and raise awareness of the latest low-emission technology available. It is accompanied by a diesel myth-busting guide – available at www.dieselfacts.co.uk.

In a press conference to launch the campaign, Mike Hawes, SMMT Chief Executive explained that 87% of UK adults said they were unaware of the latest Euro-6 vehicle emission technology. He was joined by a number of influential industry executives:

  • Mark Ovenden, Chairman and Managing Director, Ford of Britain
  • Jeremy Hicks, UK Managing Director, Jaguar Land Rover
  • Graeme Grieve, CEO, BMW Group UK
  • Paul Willis, Managing Director, Volkswagen Group UK

Speeches from the press conference are available below.

 

Mike Hawes – Chief Executive, SMMT

 

 

Mark Ovenden, Chairman and Managing Director, Ford of Britain

 

Jeremy Hicks, UK Managing Director, Jaguar Land Rover

 

Graeme Grieve, CEO, BMW Group UK

 

Paul Willis, Managing Director, Volkswagen Group UK

 

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