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Pickup and electric van markets need timely review

9 Apr 2026

March is one of the busiest months of the year for new light commercial vehicle registrations, so new SMMT data published this week showing a -3.4% decline is a concern – and for some segments of the market. Demand for large vans continues to grow steadily this year, up 8.7% last month and representing seven in 10 of the overall market – but it was outmatched by a sharp decline in new pickup registrations, down more than half (-54.0%) in March, reflecting its performance in 2026 so far.

Pickups have long played a critical role for UK economic sectors such as construction and agriculture, which make up the majority of purchases, and the slump in registrations is not the result of diminished need. Rather, government’s fiscal change last April – classing double cabs for Benefit-in-Kind and capital allowances – has made renewing fleets prohibitively expensive for many fleet operators. By pulling the handbrake on investment, keeping older and less efficient vehicles on the road for longer – slowing down emissions reduction and reducing tax receipts for the Treasury. While VED and VAT rules remain the same, reversing the BIK measure would provide an immediate boost to demand, helping renew a highly valued segment of the British vehicle parc.

Industry is also increasingly concerned by March’s -15.9% decline in electric van uptake, just when it needed to accelerate sharply in what is traditionally a bumper volume month. With the monthly market share slipping to 7.1%, with a year-to-date share of 9.0%, the sector is at just a third of the 24% share which government has mandated for 2026. The contraction is not for lack of product choice given manufacturers have more than 40 different zero emission models on the market – representing more than half of all models available. Real‑world barriers remain unresolved, including higher upfront costs, limited access to van-suitable public charging, and the challenge of upgrading depot infrastructure – all of which are not helped by current global economic circumstances which impact the UK.

It is very positive that supply-side investment is taking place, in product innovation, purchase discounts, government grant funding and depot charging support. All this is not enough to move the market at the speed required, however, and with the cost of zero emission vehicle rollout remaining stubbornly high – for manufacturers and fleet operators alike – a comprehensive review of the van transition is needed. That review must consider global challenges, natural fleet demand, infrastructure rollout and regulation, else regulatory ambition will only fall further out of step with market realities.

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