Vauxhall Insignia to be launched at British International Motor Show 2008

29 November 2007 #SMMT News

Vauxhall have announced plans to launch its next mid-size model at the British International Motor Show in London next July. The Insignia – ‘a new name for a new era’ – marks the dawn of a fresh age for the Griffin-badged marque.

General Motors says that Insignia is the most innovative, ambitious model ever to come from Vauxhall, combining the best environmental technologies with those designed to deliver optimum driver pleasure and active safety.

Vauxhall’s mid-size heritage dates back to 1957, with the launch of the Victor. In total, over a million Victors were sold over five generations. It was succeeded by the Cavalier in 1975, which recorded over 1.8 million sales in three generations until 1995. Two generations of Vectra were then produced, and over a million models have been sold in the UK to date.

This is the first of many global debuts expected to be announced for the 2008 Motor Show, which will go towards making next July’s event another impressive visitor experience.

The British International Motor Show 2008 takes place 23 July – 3 August 2008 at ExCel London

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