Motoring media support industry call for scrappage

Rival media companies Haymarket Media and Dennis Publishing launched their support for the motor industry’s proposed scrappage incentive scheme at a press conference in London today.

Representatives from car manufacturers, industry bodies, consumer magazines, and national press attended to learn more about the details of the proposed UK scrappage scheme. Both companies pledged to encourage their readers to sign a petition in support of the proposed scrappage scheme to promote the purchase of safer, more environmentally friendly cars.

The scheme would allow both cars and light commercial vehicles (vans) over nine years old to be scrapped in return for a £2,000 cash incentive towards a new or nearly new vehicle. Similar schemes adopted in Germany, France and Italy have proved successful, significantly boosting the market and reducing CO2 emissions by taking some of the older vehicles off the road. A survey commissioned recently by the SMMT shows that 76% of consumers are in favour of the UK government introducing a scrappage incentive scheme similar to those currently running across Europe.

Click here to register support for the introduction of a scrappage incentive scheme in the UK.